Advertising for Remodeling Firms
Although the Internet has dramatically changed remodelers’ ROI on traditional advertising tactics such as newspapers, magazine ads, and radio and TV spots, advertising can still be an important part of the marketing mix for some remodeling firms.
Continuum’s advertising agency capabilities include:
Advertising/marketing communications planning
Media selection, planning media placement for remodeling firms
Campaign development (e.g., print ads or radio/TV scripting)
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“10 Tips
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Looking for professional remodeling firm marketing? We can be your best, most convenient and most cost-effective source of remodeler marketing services. We focus exclusively on remodeling firm marketing.
Our remodeler marketing services include:
- ASPIRE-CM® marketing methodology
- Marketing assessments
- Marketing plans and programs
- Marketing consultation
- Marketing program implementation and management
- Branding
- Logos and corporate ID graphics
- Website development and hosting
- Website optimization
- Search Engine Optimization (SEO) marketing
- Pay Per Click (PPC)/Google Adwords marketing
- Local search marketing
- Social media
- Blogs
- Website analytics
- E-newsletters
- Newsletters
- Repeat and referral marketing
- Sales lead development
- Sales literature
- Sales presentation materials
- Direct mail marketing
- Jobsite marketing
- Post card marketing
- Highly targeted homeowner mailing lists
- Advertising
- Public relations
- Marketing webinars and training
- DIY marketing tools
- E-mail marketing
- E-newsletter marketing
- E-event marketing
- E-surveys
- Post card printing and mailing
- Mailing lists
- Online short-run full color printing: post cards, flyers, brochures, business cards, door hangers, custom greeting and thank-you cards