Social Media for Remodeling Firm Marketing

Is it Smarter Marketing for Remodeling Firms?

More and more businesses are seeing bottom-line results from social media marketing. For remodeling firms, we hear mixed reviews about the ROI of investing in a remodeling blog or a social media presence on websites like Facebook, LinkedIn, YouTube, Yelp or Twitter. What is known is that it takes knowledge and special skill sets as well as time, energy and/or money to make it effective. It can be a great marketing tool but is it a great marketing tool for marketing remodeling firms? We believe that soon there will be a social media marketing model that will be cost effective and practical for many remodelers. We are working with remodelers to find and refine that model.

Continuum Marketing Group is working with remodelers who are using social media marketing.

Social media is new and evolving but this is by no means our team's first time helping pioneer a new internet marketing approach. Our senior marketing team was instrumental in developing some of the very first websites for remodelers back in the mid-1990s. In fact, when most remodelers thought of websites as little more than photo albums of completed remodeling projects, we were helping them use these “new” marketing tools to actually boost brand preference, new business, referrals and repeat business.

Making social media marketing practical for remodeler marketing

Our efforts with social media marketing have been and continue to be to bring to our clients the best strategies, ideas, tools and techniques we can. Then to help them plan the best way to implement social media marketing programs with goals and an ability to gauge if the goals are being met. We are helping test and refine social media marketing approaches scaled and fine-tuned to the needs, marketing abilities and resources of remodeling firms.

Integrating social media into your remodeling firm’s marketing program

Unlike social-media-only or online-marketing-only marketing professionals, we know that the most cost effective marketing programs include digital and traditional marketing coupled with strategies. Part of our strategy to make social media a practical marketing venue for remodelers is to leverage it into other marketing efforts...something we do very well and have for a very long time.

 

Contact us for more information about how Continuum Marketing Group’s remodeler marketing services can help you market your remodeling firm.