Continuum Marketing Group is All About Remodeler Marketing
Continuum was founded in 2002 to provide remodeling contractors a better, more effective and more comprehensive way to develop, implement and manage their marketing efforts. We call this “Smarter Marketing” because the strategies and approaches we have identified, developed and use work in concert with each other to allow each to leverage the others for a more efficient means of marketing. We typically use a range of traditional, digital, time-tested and innovative marketing approaches and strategies in an integrated fashion and customized around the needs of each of our individual clients to help them achieve their business goals.
Nationally Recognized Remodeling Company Marketing Experts
Not long after our founding, Continuum Marketing Group LLC and our senior staff became nationally recognized for our expertise in remodeling contractor marketing. Our company founders, David and Cynthia Alpert, have more than two decades of experience developing and managing strategic and tactical marketing for the remodeling industry and remodeling companies just like yours. In fact, they had almost a decade of experience marketing remodeling services on local, regional and national levels before 2002, the year they founded Continuum.
We are Remodeling Contractor Marketing Specialists
Continuum’s total focus is providing the best remodeling contractor marketing services possible so we can deliver the best results for our clients. We don’t sell to other types of businesses. We know the business of remodeling and how to market remodeling contractor services. We also know how different types of remodeling businesses need to market differently and how homeowners buy remodeling services.
Not Like Other Marketing Providers
Most marketing firms offering comprehensive marketing services work with many types of businesses. Few have worked with remodeling firms. Having worked with one or two other remodelers does not make you a remodeling marketing expert.
Most marketing service firms targeting remodelers focus on only one or two methods of marketing. It might be post cards or websites, SEO or social media, etc. They may be an online website focused solely on selling you leads or a print publication selling ad space. Listening to these marketing services, you might think your marketing problems can be solved by simply using all your budget on their one approach.
Most of the time when we first talk with a prospective client, they are quite amazed at how much we know and understand about the remodeling business. They are also pleased at how we use this to recommend sensible solutions for their marketing challenges.
Continuum Offers Depth & Breadth of Remodeler Marketing Know-How
Continuum knows the remodeling business and the many ways to market remodeling firms. Our services and practices are designed around the special needs of remodeling firms.
We provide a wider range, broader perspective and deeper understanding of how to best create strategies, select tactics and use both digital and traditional marketing to promote remodelers. Just as it requires a variety of quality tools and materials coupled with knowledge, skill and experience to remodel a home properly and efficiently, it requires the same to cost effectively market a remodeling contractor. Continuum brings this to the table to help you.
Remodeling industry trade press writers and editors have tapped into the knowledge Continuum Marketing Group has about remodeling contractor marketing. Our staff have been interviewed and quoted many times in a number of industry publications.